About The studio

Modern beauty rooted in care and intention.

A studio on Fifth Circular Road, Cantonments, built on one rule: the health of your hair comes before the look we put on it.

A woman at the fluted oak Bēsia logo wall

02 A note from Dana

Why I opened Bēsia.

I wanted one place in Accra where extensions were installed the way I was trained to install them: planned around what the hair can carry, and taken out without taking your own hair with them.

Then came the texture system, the first vegan, formaldehyde-free one in Ghana, because I was not willing to offer straightening that cost people their hair. Around both sits the Hair Club, the treatment side of the studio.

DanaFounder, fusion extension specialist

Dana at the studio's fluted oak wall

03 The idea

Nourish your roots. Protect your peace.

The scalp first, then the bonds, then the length, the colour, the finish. It is why we begin with a consultation. Good things grow here when nothing is rushed.

All our services
A woman runs through a dandelion field and the Follicle Fuel bottle rises from it
The Follicle Fuel bottle on teal among soft flowers

03 Good things grow here, film

Follicle Fuel, the campaign.

Two women in kente gowns pour water between bowls in the desert

A-Beauty: a new African beauty philosophy. Care before decoration, intention before trend.

04 The A-Beauty campaign, Bēsia

05 The standard

Four things you can hold us to.

01Hair health firstWe look at your scalp and your bonds before we talk about length or colour. If a service would damage your hair, we say so and offer the alternative.
02Your time respectedEvery service carries a published duration and we book to it, so you are seen when you are booked.
03Honest pricingEvery price is published. Where length or density changes the figure, we confirm it before we start, never at the counter afterwards.
04Certified in fusionUK-certified in fusion extensions and trained on every system we run. Your result should come from method, not luck.
A model in the salon chair before the ornate gold mirror